{"title":"Beauty of Joseon","description":null,"products":[{"product_id":"relief-sun-rice-probiotics-sun-cream-50ml","title":"Relief Sun: Rice + Probiotics Sun Cream 50ml","description":"\u003cp\u003eA lightweight, chemical sunscreen that has become a cult favorite for its skin-nourishing formula and elegant texture. Developed with sensitive and everyday use in mind, this sunscreen offers high broad-spectrum protection SPF50+ PA++++ against UVA and UVB rays while maintaining a breathable, hydrating finish that feels more like a moisturizer than a traditional sunblock. \u003c\/p\u003e\n\u003cp\u003eWhat sets this sunscreen apart is its skin-loving ingredients, particularly the 30% rice extract and a blend of probiotics. Rice extract, a traditional Korean beauty staple, helps brighten the complexion, support the skin barrier, and maintain hydration throughout the day. Meanwhile, the probiotics complex helps balance the skin's microbiome, promoting a healthier, more resilient complexion. \u003c\/p\u003e\n\u003cp\u003eThe creamy yet lightweight texture glides effortlessly onto the skin and leaves a dewy, non-greasy finish without clogging pores or causing pilling. Its fragrance-free and cruelty-free formulation speaks to the brand's commitment to gentle, conscious skincare.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51882345660755,"sku":null,"price":15.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/11_3.jpg?v=1757771054"},{"product_id":"glow-replenishing-rice-milk-toner-150ml","title":"Glow Replenishing Rice Milk Toner 150ml","description":"\u003cp\u003eA gentle, hydrating toner designed to brighten and revitalize the skin while providing deep nourishment. Inspired by traditional Korean beauty rituals that use rice water for luminous, clear skin, this toner blends time-honored ingredients with modern skincare science. \u003c\/p\u003e\n\u003cp\u003eFormulated with rice extract (75%) and alpha-arbutin (2%), the toner works effectively to even out skin tone, reduce dullness, and diminish the appearance of dark spots and pigmentation over time. The rice extract delivers amino acids, vitamins, and minerals that support the skin barrier and enhance moisture retention, while alpha-arbutin is a gentle yet powerful brightening agent that helps reduce melanin production without irritation. \u003c\/p\u003e\n\u003cp\u003eThis combination helps to restore a radiant, healthy glow to tired or uneven skin, making it particularly beneficial for those dealing with discoloration, dryness, or loss of vitality.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51882412474707,"sku":null,"price":18.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/rt3.jpg?v=1757772782"},{"product_id":"dynasty-cream-50ml","title":"Dynasty Cream 50ml","description":"\u003cp\u003eA luxurious, deeply nourishing moisturizer inspired by the elegant skincare traditions of Korea's Joseon Dynasty. Designed to provide comprehensive care for dry, dull, or aging skin, this cream blends traditional hanbang (herbal) ingredients with modern dermatological benefits. Its rich yet breathable texture cocoons the skin in moisture, delivering hydration, elasticity, and radiance in a single step.\u003c\/p\u003e\n\u003cp\u003eAt the heart of the Dynasty Cream is a powerful blend of rice bran water, ginseng root water, squalane, and niacinamide. Rice bran water hydrates and brightens the skin, while ginseng—known for its revitalizing and anti-aging properties—boosts circulation and enhances skin elasticity. Squalane adds a layer of moisture without greasiness, helping to maintain the skin’s barrier and prevent trans-epidermal water loss. Meanwhile, niacinamide works to even skin tone, reduce the appearance of pores, and strengthen the skin’s overall resilience. \u003c\/p\u003e\n\u003cp\u003eDespite its rich formulation, the Dynasty Cream absorbs smoothly without leaving a heavy or sticky residue, making it suitable for both day and night use. Free from artificial fragrances and harsh irritants.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51882478272851,"sku":null,"price":20.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/rc1.jpg?v=1757773463"},{"product_id":"ground-rice-and-honey-glow-mask-150ml","title":"Ground Rice and Honey Glow Mask 150ml","description":"\u003cp\u003eA luxurious, wash-off exfoliating mask that gently buffs away dead skin cells while deeply nourishing the skin for a radiant, smooth complexion. \u003c\/p\u003e\n\u003cp\u003eThe mask’s star ingredients work in harmony to deliver both physical and nutrient-rich exfoliation. Ground rice particles provide gentle manual exfoliation, removing dead skin and impurities to reveal a softer texture and more even tone. At the same time, honey extract helps to lock in moisture, calm inflammation, and supply antioxidants that protect and rejuvenate the skin barrier. Additional natural ingredients such as centella asiatica and chrysanthemum flower extract further enhance its calming and healing properties, making it ideal for sensitive or easily irritated skin types.\u003c\/p\u003e\n\u003cp\u003eIts rich, creamy texture spreads easily and adheres well to the skin without drying out or hardening, making the masking experience both effective and indulgent.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51882594763091,"sku":null,"price":18.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/yy11_e3b25c1e-3a0c-4968-a5bc-5b959d88eec9.jpg?v=1757775739"},{"product_id":"glow-deep-serum-rice-arbutin-30ml","title":"Glow Deep Serum Rice + Arbutin 30ml","description":"\u003cp\u003eA lightweight, brightening serum designed to target dullness, uneven skin tone, and pigmentation while supporting overall skin health. Rooted in traditional Korean skincare ingredients, this serum features a high concentration of rice bran water (68.6%) and alpha-arbutin (2%), two powerhouse ingredients that work together to deliver a luminous, even complexion.\u003c\/p\u003e\n\u003cp\u003eRice bran water, a long-cherished beauty ingredient in Korean history, is rich in amino acids, vitamins, and minerals that nourish the skin, enhance hydration, and promote a soft, radiant glow. Alpha-arbutin, a gentle yet effective brightening agent, works to inhibit melanin production, helping to reduce the appearance of dark spots, sun damage, and post-acne pigmentation. Together, they provide a dual-action approach to achieving a visibly clearer, more luminous complexion without irritation.\u003c\/p\u003e\n\u003cp\u003e Its watery, fast-absorbing texture makes it suitable for all skin types, including sensitive and acne-prone skin, without feeling heavy or sticky.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51882641195347,"sku":null,"price":13.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/rs1.jpg?v=1757776393"},{"product_id":"revive-eye-serum-ginseng-retinal-30ml","title":"Revive Eye Serum Ginseng + Retinal 30ml","description":"\u003cp\u003eA targeted treatment designed to address common concerns around the delicate eye area, such as fine lines, dullness, and loss of elasticity. Drawing from traditional Korean herbal medicine and modern dermatological science, this serum combines ginseng root extract (10%), a renowned hanbang (traditional Korean) ingredient, with retinal (0.02%), a potent vitamin A derivative known for its anti-aging benefits.\u003c\/p\u003e\n\u003cp\u003eGinseng has long been prized in Korean skincare for its revitalizing and energizing properties. Rich in antioxidants and saponins, it helps boost circulation, nourish the skin, and reduce puffiness, all while supporting collagen production for firmer, more youthful-looking skin. Retinal, a stabilized and less irritating form of retinoid compared to retinol, accelerates cell turnover and helps reduce the appearance of fine lines and wrinkles. The result is a powerful yet gentle formula that revitalizes and strengthens the eye area while remaining suitable for sensitive skin.\u003c\/p\u003e\n\u003cp\u003eSmooth, lightweight, and non-greasy, allowing it to absorb quickly and layer well under moisturizers or makeup.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51882819649875,"sku":null,"price":14.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/gee.jpg?v=1757778186"},{"product_id":"relief-sun-aqua-fresh-rice-b5-sun-cream-50ml","title":"Relief Sun Aqua-Fresh Rice + B5 Sun Cream 50ml","description":"\u003cp\u003eA lightweight Korean sunscreen that offers broad‑spectrum protection with an SPF of 50+ and PA++++ rating. Its formula is built around ~30% rice seed water and panthenol (vitamin B5), combining traditional skin‑nourishing elements with modern UV filters to protect, calm and hydrate the skin. \u003c\/p\u003e\n\u003cp\u003eThe rice seed water contributes vitamins, minerals, antioxidants, and natural brightening effects, while the panthenol helps to soothe, support the skin barrier, and retain moisture. It also includes calming and hydrating agents such as various plant extracts and hyaluronic acid to further support skin hydration and soothe skin that’s been stressed by UV exposure.\u003c\/p\u003e\n\u003cp\u003eThis sunscreen is designed to be airy and “aqua‑fresh.” It has a watery, lotion‑like consistency that absorbs quickly into the skin without leaving a greasy or sticky residue, and it delivers a sheer, dewy finish with no white cast—even on deeper or medium skin tones. \u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51882903896403,"sku":null,"price":16.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/ppp.jpg?v=1757781439"},{"product_id":"glow-serum-propolis-niacinamide-30ml","title":"Glow Serum Propolis + Niacinamide 30ml","description":"\u003cp\u003eA treatment designed to combine potent natural ingredients with skin-balancing actives. Its formula is built around 60% propolis extract, which comes from bees and is high in antioxidants and has strong anti-inflammatory and wound‑healing properties. \u003c\/p\u003e\n\u003cp\u003eThis is paired with 2% niacinamide (vitamin B3), a well-known multi-tasker in skincare: helping to even skin tone, minimize enlarged pores, regulate sebum, and strengthen the skin barrier. There is also about 0.5% betaine salicylate (a mild BHA), which gently exfoliates inside pores to clear out buildup without harsh irritation. The serum is also enriched with various botanical extracts — such as turmeric root, tea tree, centella, and lotus — that support calming, soothing, and antioxidant effects. \u003c\/p\u003e\n\u003cp\u003eIn texture and finish, this Glow Serum has a honey‑like consistency. It spreads smoothly and feels very nourishing on application, giving a dewy, radiant look without leaving a filmy or overly sticky residue.\u003cbr\u003e\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51883688034643,"sku":null,"price":13.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/poo.jpg?v=1757786672"},{"product_id":"dynasty-cream-100ml","title":"Dynasty Cream 100ml","description":"\u003cp\u003eA luxurious, deeply nourishing moisturizer inspired by the elegant skincare traditions of Korea's Joseon Dynasty. Designed to provide comprehensive care for dry, dull, or aging skin, this cream blends traditional hanbang (herbal) ingredients with modern dermatological benefits. Its rich yet breathable texture cocoons the skin in moisture, delivering hydration, elasticity, and radiance in a single step.\u003c\/p\u003e\n\u003cp\u003eAt the heart of the Dynasty Cream is a powerful blend of rice bran water, ginseng root water, squalane, and niacinamide. Rice bran water hydrates and brightens the skin, while ginseng—known for its revitalizing and anti-aging properties—boosts circulation and enhances skin elasticity. Squalane adds a layer of moisture without greasiness, helping to maintain the skin’s barrier and prevent trans-epidermal water loss. Meanwhile, niacinamide works to even skin tone, reduce the appearance of pores, and strengthen the skin’s overall resilience. \u003c\/p\u003e\n\u003cp\u003eDespite its rich formulation, the Dynasty Cream absorbs smoothly without leaving a heavy or sticky residue, making it suitable for both day and night use. Free from artificial fragrances and harsh irritants.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51883819696467,"sku":null,"price":29.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/dc.jpg?v=1757787512"},{"product_id":"centella-asiatica-calming-mask","title":"Centella Asiatica Calming Mask","description":"\u003cp\u003eA single-use sheet mask designed to soothe, hydrate, and restore irritated or sensitive skin. Its star ingredient is 15% Centella Asiatica extract, well-known for its calming and healing properties. \u003c\/p\u003e\n\u003cp\u003eCombined with hyaluronic acid in multiple molecular sizes, the mask delivers moisture deep into the skin while strengthening the skin barrier. It also includes niacinamide for gentle brightening and herbal “hanbang” extracts like mugwort, ginseng, and green tea, which add antioxidant and anti-inflammatory benefits.\u003c\/p\u003e\n\u003cp\u003eThis mask is ideal for all skin types but is especially helpful for those experiencing redness, post-acne inflammation, or environmental stress. It’s designed to be gentle enough for daily use and can be particularly soothing after sun exposure or exfoliation. \u003c\/p\u003e","brand":"My Store","offers":[{"title":"10 pieces","offer_id":51883856429395,"sku":null,"price":27.98,"currency_code":"GBP","in_stock":true},{"title":"1 piece","offer_id":51883856462163,"sku":null,"price":2.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/bojj.jpg?v=1757789288"},{"product_id":"radiance-cleansing-balm-100ml","title":"Radiance Cleansing Balm 100ml","description":"\u003cp\u003eA luxurious oil-based cleanser designed to melt away makeup, sunscreen, and impurities with ease, while preserving the skin’s natural moisture barrier. \u003c\/p\u003e\n\u003cp\u003eIts smooth, sherbet-like texture glides effortlessly across the skin, transforming into a silky oil upon contact. This balm is particularly praised for its ability to deeply cleanse without leaving behind any greasy residue, making it ideal for all skin types, including sensitive or acne-prone skin.\u003c\/p\u003e\n\u003cp\u003eEnriched with traditional Korean herbal ingredients, or hanbang, the formula includes nourishing rice bran oil and fermented grains that help brighten and even out the complexion. These ingredients are known for their antioxidant and anti-inflammatory properties, which not only cleanse but also soothe and hydrate the skin. The balm’s gentle composition means it removes even waterproof makeup without irritation, while supporting a healthy skin barrier.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51888776610131,"sku":null,"price":16.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/1d_1b0e01ca-4112-4e06-a6ed-0ba316af5c13.jpg?v=1757856233"},{"product_id":"ginseng-cleansing-oil-210ml","title":"Ginseng Cleansing Oil 210ml","description":"\u003cp\u003eA gentle yet effective first-step cleanser designed to effortlessly dissolve makeup, sunscreen, and impurities. Formulated with nourishing soybean oil and enriched with premium ginseng seed oil, this cleansing oil deeply cleanses without stripping the skin’s natural moisture barrier, leaving your complexion feeling soft, refreshed, and balanced.\u003c\/p\u003e\n\u003cp\u003eThis lightweight, silky oil melts seamlessly onto dry skin, transforming impurities into easy-to-rinse emulsions upon contact with water. Infused with antioxidant-rich botanical extracts, including olive fruit oil and sunflower seed oil, it helps protect skin from environmental stress while promoting a healthy, radiant glow. The subtle herbal fragrance, derived from natural ingredients, offers a calming and sensorial cleansing experience.\u003c\/p\u003e\n\u003cp\u003eSuitable for all skin types, including sensitive and combination skin, the Beauty of Joseon Ginseng Cleansing Oil is an ideal introduction to a double-cleansing routine. \u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51888854925651,"sku":null,"price":16.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/gs1_1.jpg?v=1757857337"},{"product_id":"revive-serum-ginseng-snail-mucin-30ml","title":"Revive Serum Ginseng + Snail Mucin 30ml","description":"\u003cp\u003eA potent, lightweight serum designed to rejuvenate and hydrate the skin. Infused with 63% ginseng root water, it revitalizes the skin, enhancing elasticity for a healthy and radiant look. The addition of 3% snail mucin supports skin regeneration, reduces skin damage, and maintains a smooth, even skin texture. \u003c\/p\u003e\n\u003cp\u003eThis serum is enriched with traditional Korean herbal medicine (Hanbang) elements, addressing signs of aging and pigmentation. Formulated with a high concentration of active ingredients, it delivers deep hydration, minimizes fine lines and wrinkles, and promotes firm, resilient skin. \u003c\/p\u003e\n\u003cp\u003eSuitable for all skin types, including sensitive skin, this serum is an excellent addition to your skincare routine, providing nourishment and promoting a youthful complexion.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51888892805459,"sku":null,"price":13.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/gmx.jpg?v=1757858422"},{"product_id":"green-plum-refreshing-aha-bha-toner-150ml","title":"Green Plum Refreshing AHA + BHA Toner 150ml","description":"\u003cp\u003eA gentle yet effective exfoliating toner designed to refine skin texture, unclog pores, and promote a clearer, more radiant complexion. \u003c\/p\u003e\n\u003cp\u003eInfused with 25% green plum water, this toner harnesses the natural benefits of green plums to hydrate and soothe the skin while delivering mild exfoliation. The formula includes 3% glycolic acid (AHA) and 0.5% salicylic acid (BHA), which work synergistically to remove dead skin cells, reduce pigmentation, and control sebum production. \u003cbr\u003eBeauty Bay\u003c\/p\u003e\n\u003cp\u003eEnriched with mung bean extract and rice bran water, this toner not only exfoliates but also nourishes and calms the skin, making it suitable for daily use, both morning and night. Its lightweight, watery texture absorbs quickly, leaving the skin feeling refreshed and balanced without any sticky residue. Free from artificial fragrances, parabens, and sulfates.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51888918495571,"sku":null,"price":15.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/gp1.jpg?v=1757858864"},{"product_id":"red-bean-refreshing-pore-mask-140ml","title":"Red Bean Refreshing Pore Mask 140ml","description":"\u003cp\u003eThis wash‑off clay mask is crafted to deeply cleanse pores, smooth skin texture, and remove excess sebum without leaving skin feeling tight or stripped. Features a soft, mud‑like texture that provides a cooling sensation on application, helping to calm the skin while targeting imperfections caused by oil and environmental buildup.\u003c\/p\u003e\n\u003cp\u003eThe formula is built around Haenam red bean extract (30%) and red bean powder, which together act as a gentle exfoliant. These red bean ingredients are rich in natural saponins, helping to loosen dead skin cells and impurities in pores. Complementing them is kaolin clay, which absorbs surplus oil and purifies pores, supporting clearer, more balanced skin.\u003c\/p\u003e\n\u003cp\u003eAdditional botanical extracts—such as pear, strawberry, and ivy leaf—boost antioxidant benefits and offer supporting nourishment and skin‑comfort properties. The mask is formulated to maintain moisture while detoxing and refining skin, making it particularly suitable for oily, combination, or blemish‑prone skin types.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51889071423827,"sku":null,"price":20.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/rb_a6474c1b-cf1d-4145-87fc-05cce6baae66.jpg?v=1757861099"},{"product_id":"ginseng-essence-water-toner-150ml","title":"Ginseng Essence Water Toner 150ml","description":"\u003cp\u003eThis toner‑essence hybrid blends traditional Korean herbal medicine (Hanbang) with modern skincare science to revitalize and hydrate the skin. At its core, the formula contains about 80% ginseng root water, supplemented by various ginseng extracts (root, berry, callus culture) and a ferment filtrate to deliver antioxidant protection, support skin elasticity, and shield against environmental stressors. \u003c\/p\u003e\n\u003cp\u003eAlongside ginseng, the formula incorporates 2% niacinamide, which helps balance excess sebum, even out skin tone, reduce the appearance of dark spots, and brighten dullness. Other soothing and barrier‑supportive ingredients like panthenol, allantoin, adenosine, glycerin, sodium hyaluronate and Glyceryl glucoside are included to calm and moisturize, helping the skin feel plump, smooth, and more resilient. \u003c\/p\u003e\n\u003cp\u003eThe texture is lightweight and watery, allowing it to absorb quickly without leaving a sticky residue.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51889390813523,"sku":null,"price":16.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/gt.jpg?v=1757861505"},{"product_id":"green-plum-refreshing-cleanser-100ml","title":"Green Plum Refreshing Cleanser 100ml","description":"\u003cp\u003eInspired by traditional Korean herbal medicine, this gentle, low-pH cleanser is designed to effectively remove impurities while maintaining the skin's natural moisture balance. Formulated with 24% green plum water, a naturally derived AHA, it gently exfoliates dead skin cells, brightens the complexion, and soothes inflammation. \u003c\/p\u003e\n\u003cp\u003eThe cleanser also contains 3% mung bean seed extract, known for its natural exfoliating properties and ability to support long-lasting moisture and a healthy-looking glow. \u003c\/p\u003e\n\u003cp\u003eIts lightweight gel texture glides smoothly on the skin, rinsing clean without causing tightness or dryness, making it suitable for daily use. Ideal for combination, oily, and acne-prone skin types, this cleanser helps control sebum production and reduce breakouts.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51889470996819,"sku":null,"price":12.98,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/hpp.jpg?v=1757862951"},{"product_id":"matte-sun-stick-mugwort-camilia-18g","title":"Matte Sun Stick Mugwort + Camilia 18g","description":"\u003cp\u003eStay protected and shine‑free with this innovative sun stick combining modern sunscreen technology and traditional Korean herbal ingredients. Designed for daily wear and reapplication, it delivers high‑level broad‑spectrum UV protection (SPF 50+ PA++++) in a travel‑friendly stick format that glides on smoothly over skin and makeup. \u003c\/p\u003e\n\u003cp\u003eThe formula features mugwort (Artemisia capillaris) and green tea extracts, both valued in Korean skincare for their soothing, antioxidant, and anti-inflammatory properties. Mugwort helps calm and nourish the skin, while green tea supports skin health, reduces irritation, and offers antioxidant protection. \u003c\/p\u003e\n\u003cp\u003eTo combat midday shine and manage oil, the stick is enriched with sebum‑control silica powder, which helps regulate oil production, absorb excess sebum, and leave a soft matte finish without feeling greasy. Users report that it doesn’t clump, doesn’t leave white cast, and layers well over makeup.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51889596334419,"sku":null,"price":15.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/bjj.jpg?v=1757866540"},{"product_id":"red-bean-water-gel-100ml","title":"Red Bean Water Gel 100ml","description":"\u003cp\u003eA lightweight moisturizer designed especially for oily or combination skin that produces excess sebum. Its formula centres on 44% Haenam red bean extract, which is rich in saponins — compounds known to help absorb oil, purify the skin, and offer antioxidant benefits. \u003c\/p\u003e\n\u003cp\u003eIn addition to red bean, the product includes a peptide complex (SH‑Oligopeptide‑1, SH‑Oligopeptide‑2, SH‑Polypeptide‑1) that supports skin elasticity and works to mitigate visible signs of early aging. \u003c\/p\u003e\n\u003cp\u003eThe texture is a watery‑gel that absorbs quickly into the skin, leaving a lightly fresh finish without greasiness or heavy residue. It balances the skin’s oil‑to‑water ratio: delivering moisture intensely yet keeping skin feeling breathable and shine‑controlled. Ideal for both day and night use, it can be the final moisturizing step in your routine.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51889633591635,"sku":null,"price":16.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/1242\/6835\/files\/ok.jpg?v=1757868432"},{"product_id":"calming-serum-green-tea-panthenol-30ml","title":"Calming Serum Green Tea + Panthenol 30ml","description":"\u003cp\u003eThis lightweight, calming serum is formulated to soothe sensitive, red or reactive skin. Its base is predominantly green tea leaf water (around 50‑76%), known for its rich antioxidant content, which helps protect skin from environmental damage and soothe inflammation. \u003c\/p\u003e\n\u003cp\u003eThe formula is enhanced with mugwort extract (Artemisia capillaris) to calm irritation and support skin recovery, and panthenol (Vitamin B5), which locks in moisture, strengthens the skin barrier, and helps prevent further sensitivity. \u003c\/p\u003e\n\u003cp\u003eAdditional gentle botanicals like Centella Asiatica, glycerin, allantoin, and hyaluronic acid contribute to its hydrating, soothing, and barrier‑supporting effects. Texture is watery to light gel‑serum, absorbing quickly without stickiness or heaviness, making it suitable both for daytime layering and nighttime care. 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